Develop your website to work as an integrated element of your marketing and business growth strategy

There is only one good reason to have a commercial website, and that is to help grow your business through improved communication with your marketplace.

First and foremost, we view website development as a function of marketing.

Borrowing from classical marketing, here are our 5 Ps of website development:

• Planning - Fully integrate with your strategic and tactical marketing plan
• Positioning - Reflect your true vision of your business
• Proposition - Clearly state your offering to your market
• Purpose - Ensure the benefits of your offer are clear to your customers
• Presence - Be Easy to find on the web

What you can expect from BSA Webworks:

When it comes to website development, Manchester based BSA WebWorks takes logical, 6 step approach:

1. Understand your business objectives, and establish how your website will help you to meet these
2. Develop a design brief for the website development project, detailing what we are looking to deliver through the website & how this will be implemented*
   
3. Agree a look and structure for the new website
4. Create content & integrate this into the agreed design*
5. Debug and proof reed the site
6. Publish the site

*As part of this process, we will ensure that the site is fully compliant with Search engine Optimisation best practice, and will work with you to decide on what keywords to target for SEO.

We are happy to work with you or your designers & copywriters on any aspect of the development project. Alternatively we can offer design and copywriting services as part of the website development programme.

What happens next

Publishing your website is just the start of the process. The next step is to help you ensure that your site is meeting your business objectives.

We offer a range of services to ensure that your website remains fresh & up to date and can easily be found on the internet search engines:

• Website Hosting & Maintenance
• Pay Per Click Campaign Management
• Search Engine Optimisation

...WebSite Development projects start from £500 plus VAT